:root{
    --paper:#FAFAF8;
    --ink:#0F1115;
    --ink-soft:#5B5F6E;
    --accent:#2E5CFF;
    --accent-ink:#1636B8;
    --accent-soft:#E7ECFF;
    --accent-2:#FF3D6E;
    --accent-2-soft:#FFE1EA;
    --surface:#F1F2F7;
    --surface-2:#E7E9F2;
    --line:#E1E3EC;
    --shadow: 0 1px 0 rgba(15,17,21,0.04);
    color-scheme: light;
  }
  @media (prefers-color-scheme: dark){
    :root:not([data-theme="light"]){
      --paper:#0A0C13;
      --ink:#F3F4F7;
      --ink-soft:#9AA0B4;
      --accent:#6C8CFF;
      --accent-ink:#D6E0FF;
      --accent-soft:#1B2242;
      --accent-2:#FF6B93;
      --accent-2-soft:#3A1B29;
      --surface:#12151F;
      --surface-2:#171B28;
      --line:#232838;
      color-scheme: dark;
    }
  }
  :root[data-theme="dark"]{
    --paper:#0A0C13;
    --ink:#F3F4F7;
    --ink-soft:#9AA0B4;
    --accent:#6C8CFF;
    --accent-ink:#D6E0FF;
    --accent-soft:#1B2242;
    --accent-2:#FF6B93;
    --accent-2-soft:#3A1B29;
    --surface:#12151F;
    --surface-2:#171B28;
    --line:#232838;
    color-scheme: dark;
  }

  *{box-sizing:border-box;}
  html{-webkit-text-size-adjust:100%;}
  body{
    margin:0;
    background:var(--paper);
    color:var(--ink);
    font-family:"Archivo", ui-sans-serif, system-ui, sans-serif;
    font-size:16px;
    line-height:1.55;
    -webkit-font-smoothing:antialiased;
  }
  @media (prefers-reduced-motion: no-preference){
    html{scroll-behavior:smooth;}
  }
  h1,h2,h3,.display{
    font-family:"Bricolage Grotesque", ui-sans-serif, system-ui, sans-serif;
    text-wrap:balance;
    margin:0;
    font-weight:700;
    letter-spacing:-0.01em;
  }
  .mono{
    font-family:"IBM Plex Mono", ui-monospace, monospace;
    font-variant-numeric: tabular-nums;
  }
  p{margin:0;}
  a{color:inherit;}
  img,svg{display:block;max-width:100%;}
  .wrap{
    max-width:1120px;
    margin-inline:auto;
    padding-inline:24px;
  }
  @media (min-width:960px){ .wrap{padding-inline:40px;} }

  ::selection{ background:var(--accent-soft); color:var(--accent-ink); }

  a:focus-visible, button:focus-visible, summary:focus-visible, input:focus-visible, textarea:focus-visible, select:focus-visible{
    outline: 2px solid var(--accent);
    outline-offset: 3px;
    border-radius: 4px;
  }

  /* ---------- nav ---------- */
  header.site{
    position:sticky; top:0; z-index:40;
    background:color-mix(in srgb, var(--paper) 86%, transparent);
    backdrop-filter: blur(10px);
    border-bottom:1px solid var(--line);
  }
  .navrow{
    display:flex; align-items:center; justify-content:space-between;
    padding-block:16px;
    gap:16px;
  }
  .brand{
    display:flex; align-items:center; gap:8px;
    font-family:"Bricolage Grotesque", sans-serif;
    font-weight:800; font-size:1.15rem;
    text-decoration:none; color:var(--ink);
  }
  .brand svg{ flex:none; }
  .navlinks{
    display:none;
    gap:28px;
    font-size:0.94rem;
    font-weight:500;
    list-style:none; margin:0; padding:0;
  }
  .navlinks a{ text-decoration:none; color:var(--ink-soft); transition:color .15s ease; }
  .navlinks a:hover{ color:var(--ink); }
  @media (min-width:800px){ .navlinks{ display:flex; } }

  .btn{
    display:inline-flex; align-items:center; justify-content:center; gap:8px;
    font-family:"Archivo", sans-serif;
    font-weight:700; font-size:0.94rem;
    padding:13px 22px;
    border-radius:100px;
    border:1px solid transparent;
    text-decoration:none;
    cursor:pointer;
    transition: transform .15s ease, box-shadow .15s ease, background .15s ease, border-color .15s ease;
    white-space:nowrap;
  }
  .btn:active{ transform: translateY(1px) scale(.98); }
  .btn-primary{ background:linear-gradient(120deg, var(--accent), color-mix(in srgb, var(--accent) 65%, var(--accent-2))); color:#F8F9FF; }
  .btn-primary:hover{ box-shadow: 0 10px 24px -8px color-mix(in srgb, var(--accent) 65%, transparent); transform:translateY(-1px); }
  .btn-ghost{ background:transparent; color:var(--ink); border-color:var(--line); }
  .btn-ghost:hover{ border-color:var(--ink-soft); }
  .btn-sm{ padding:9px 14px; font-size:0.86rem; }

  .navmenu-btn{
    display:inline-flex; background:none; border:1px solid var(--line); border-radius:8px;
    padding:8px 10px; cursor:pointer;
  }
  @media (min-width:800px){ .navmenu-btn{ display:none; } }
  #mobilemenu{
    display:none;
    border-top:1px solid var(--line);
    padding:14px 24px 20px;
  }
  #mobilemenu.open{ display:block; }
  #mobilemenu a{
    display:block; padding:10px 0; text-decoration:none; color:var(--ink);
    font-weight:500; border-bottom:1px solid var(--line);
  }
  @media (min-width:800px){ #mobilemenu{ display:none !important; } }

  /* ---------- eyebrow / section labels ---------- */
  .eyebrow{
    font-family:"IBM Plex Mono", monospace;
    text-transform:uppercase;
    letter-spacing:0.09em;
    font-size:0.76rem;
    color:var(--accent-ink);
    display:inline-flex; align-items:center; gap:8px;
  }
  .eyebrow::before{
    content:""; width:16px; height:1px; background:var(--accent);
  }

  section{ padding-block:72px; }
  @media (min-width:800px){ section{ padding-block:104px; } }
  .section-alt{ background:var(--surface); border-block:1px solid var(--line); }

  /* ---------- hero ---------- */
  .hero{ padding-block:56px 72px; }
  @media (min-width:800px){ .hero{ padding-block:64px 96px; } }
  .hero-grid{
    display:grid; gap:48px;
    grid-template-columns: 1fr;
    align-items:center;
  }
  @media (min-width:900px){
    .hero-grid{ grid-template-columns: 1.15fr 0.85fr; gap:56px; }
  }
  .hero h1{
    font-size:clamp(2.3rem, 6vw, 3.8rem);
    line-height:1.02;
    font-weight:800;
    letter-spacing:-0.02em;
    margin-block:18px 20px;
  }
  .hero h1 em{
    font-style:normal;
    background: linear-gradient(120deg, var(--accent), var(--accent-2));
    -webkit-background-clip:text; background-clip:text; color:transparent;
  }
  .hero-sub{
    font-size:1.08rem;
    color:var(--ink-soft);
    max-width:52ch;
    margin-bottom:28px;
  }
  .hero-ctas{ display:flex; flex-wrap:wrap; gap:12px; margin-bottom:22px; }
  .hero-fineprint{ font-size:0.85rem; color:var(--ink-soft); }

  .orbit-wrap{ display:flex; justify-content:center; position:relative; }
  .orbit{ width:100%; max-width:340px; }
  @keyframes pulse-ring{
    0%{ opacity:.55; transform:scale(0.9); }
    70%{ opacity:0; transform:scale(1.35); }
    100%{ opacity:0; transform:scale(1.35); }
  }
  .pulse{ transform-origin:center; animation: pulse-ring 3.2s ease-out infinite; }
  .pulse.p2{ animation-delay:1.05s; }
  .pulse.p3{ animation-delay:2.1s; }
  @media (prefers-reduced-motion: reduce){ .pulse{ animation:none; opacity:.35; } }
  @keyframes draw-line{ to{ stroke-dashoffset:0; } }
  .trazo-path{
    stroke-dasharray:420; stroke-dashoffset:420;
    animation: draw-line 1.6s ease forwards .2s;
  }
  @media (prefers-reduced-motion: reduce){ .trazo-path{ animation:none; stroke-dashoffset:0; } }

  .blob{
    position:absolute; z-index:-1; width:420px; height:420px; border-radius:50%;
    background: radial-gradient(circle at 32% 30%, color-mix(in srgb, var(--accent) 55%, transparent), transparent 62%),
                radial-gradient(circle at 68% 68%, color-mix(in srgb, var(--accent-2) 45%, transparent), transparent 60%);
    filter: blur(38px);
    opacity:.55;
  }

  /* ---------- ticker ---------- */
  .ticker{
    border-block:1px solid var(--line);
    background:var(--ink); color:var(--paper);
    overflow:hidden; white-space:nowrap;
  }
  .ticker-track{
    display:inline-flex; gap:0; padding-block:13px;
    animation: ticker-scroll 26s linear infinite;
  }
  @media (prefers-reduced-motion: reduce){ .ticker-track{ animation:none; } }
  .ticker span{
    font-family:"IBM Plex Mono", monospace; font-size:0.82rem; letter-spacing:.04em;
    padding-inline:20px; display:inline-flex; align-items:center; gap:20px;
  }
  .ticker span::after{ content:"◆"; color:var(--accent-2); font-size:.6rem; }
  @keyframes ticker-scroll{ from{ transform:translateX(0); } to{ transform:translateX(-50%); } }

  /* ---------- antes/despues ---------- */
  .compare{
    display:grid; gap:20px;
    grid-template-columns:1fr;
  }
  @media (min-width:760px){ .compare{ grid-template-columns:1fr auto 1fr; align-items:stretch; } }
  .compare-col{
    background:var(--paper); border:1px solid var(--line); border-radius:10px;
    padding:28px;
  }
  .section-alt .compare-col{ background:var(--paper); }
  .compare-col h3{ font-size:1.05rem; margin-bottom:16px; }
  .compare-col ul{ list-style:none; margin:0; padding:0; display:flex; flex-direction:column; gap:12px; }
  .compare-col li{ display:flex; gap:10px; align-items:flex-start; color:var(--ink-soft); font-size:0.95rem; }
  .compare-col.win{ border-color:var(--accent); box-shadow: 0 8px 24px -14px color-mix(in srgb, var(--accent) 50%, transparent); }
  .compare-col.win h3{ color:var(--accent-ink); }
  .compare-col.win li{ color:var(--ink); }
  .compare-arrow{ display:flex; align-items:center; justify-content:center; color:var(--ink-soft); }
  .compare-arrow svg{ width:28px; height:28px; }
  @media (max-width:759px){ .compare-arrow{ transform:rotate(90deg); margin:0 auto; } }

  /* ---------- services ---------- */
  .grid-services{
    display:grid; gap:20px; margin-top:40px;
    grid-template-columns: repeat(auto-fit, minmax(240px,1fr));
  }
  .service-card{
    background:var(--paper); border:1px solid var(--line); border-radius:10px;
    padding:26px; display:flex; flex-direction:column; gap:14px;
  }
  .section-alt .service-card{ background:var(--paper); }
  .service-icon{
    width:40px; height:40px; border-radius:8px;
    background:var(--accent-soft); color:var(--accent-ink);
    display:flex; align-items:center; justify-content:center;
  }
  .service-card h3{ font-size:1.08rem; }
  .service-card p{ color:var(--ink-soft); font-size:0.93rem; }
  .service-card ul{ margin:0; padding:0; list-style:none; display:flex; flex-direction:column; gap:8px; }
  .service-card li{ font-size:0.86rem; color:var(--ink-soft); display:flex; gap:8px; }
  .service-card li::before{ content:"—"; color:var(--accent); flex:none; }
  .tag-new{
    font-family:"IBM Plex Mono", monospace; font-size:0.68rem; text-transform:uppercase;
    letter-spacing:.06em; background:var(--accent-2); color:#FFF6F8;
    padding:3px 8px; border-radius:5px; align-self:flex-start;
  }

  /* ---------- geo showcase ---------- */
  .geo-grid{
    display:grid; gap:44px; margin-top:8px;
    grid-template-columns:1fr;
    align-items:center;
  }
  @media (min-width:900px){ .geo-grid{ grid-template-columns:0.95fr 1.05fr; } }
  .geo-stats{ display:flex; gap:28px; margin-top:28px; flex-wrap:wrap; }
  .geo-stat b{ display:block; font-family:"Bricolage Grotesque",sans-serif; font-size:1.9rem; color:var(--accent-ink); }
  .geo-stat span{ font-size:0.82rem; color:var(--ink-soft); }

  .chatmock{
    background:var(--surface-2); border:1px solid var(--line); border-radius:14px;
    padding:22px; display:flex; flex-direction:column; gap:14px;
  }
  .chatmock .label{ font-size:0.72rem; text-transform:uppercase; letter-spacing:.08em; color:var(--ink-soft); font-family:"IBM Plex Mono", monospace; }
  .bubble{ border-radius:12px; padding:14px 16px; font-size:0.94rem; max-width:88%; }
  .bubble.q{ background:var(--paper); border:1px solid var(--line); align-self:flex-end; }
  .bubble.a{ background:var(--paper); border:1px solid var(--line); }
  .bubble.a .cite{
    display:inline-flex; align-items:center; gap:6px; margin-top:10px;
    font-family:"IBM Plex Mono", monospace; font-size:0.76rem;
    background:var(--accent-soft); color:var(--accent-ink); padding:4px 9px; border-radius:6px;
  }

  /* ---------- process ---------- */
  .steps{
    display:grid; gap:0; margin-top:44px;
    grid-template-columns:1fr;
  }
  @media (min-width:840px){ .steps{ grid-template-columns:repeat(4,1fr); } }
  .step{ position:relative; padding:0 8px 36px; }
  @media (min-width:840px){ .step{ padding:0 18px 0 0; } }
  .step-num{
    font-family:"Bricolage Grotesque", sans-serif; font-weight:800; font-size:1.6rem;
    color:var(--accent); margin-bottom:10px;
  }
  .step h3{ font-size:1rem; margin-bottom:8px; }
  .step p{ color:var(--ink-soft); font-size:0.9rem; }
  .step-line{
    position:absolute; left:0; top:16px; height:calc(100% - 16px); width:2px;
    background:var(--line);
  }
  .step:last-child .step-line{ display:none; }
  @media (min-width:840px){
    .step-line{ left:16px; top:20px; width:calc(100% - 16px); height:2px; }
  }

  /* ---------- pricing ---------- */
  .price-note{
    background:var(--paper); border:1px dashed var(--line); border-radius:10px;
    padding:18px 22px; margin-top:36px; font-size:0.9rem; color:var(--ink-soft);
  }
  .price-note b{ color:var(--ink); }
  .plans{
    display:grid; gap:20px; margin-top:32px;
    grid-template-columns:1fr;
  }
  @media (min-width:860px){ .plans{ grid-template-columns:repeat(3,1fr); } }
  .plan{
    background:var(--paper); border:1px solid var(--line); border-radius:12px;
    padding:30px 26px; display:flex; flex-direction:column; gap:18px;
  }
  .plan.featured{
    border:2px solid var(--accent);
    box-shadow: 0 14px 32px -18px color-mix(in srgb, var(--accent) 55%, transparent);
  }
  .plan-badge{
    font-family:"IBM Plex Mono", monospace; font-size:0.7rem; text-transform:uppercase; letter-spacing:.06em;
    color:var(--accent-ink); background:var(--accent-soft); padding:4px 9px; border-radius:6px; align-self:flex-start;
  }
  .plan h3{ font-size:1.2rem; }
  .plan-price{ font-family:"Bricolage Grotesque",sans-serif; font-weight:800; font-size:2.1rem; }
  .plan-price span{ font-family:"Archivo",sans-serif; font-weight:500; font-size:0.95rem; color:var(--ink-soft); }
  .plan ul{ list-style:none; margin:0; padding:0; display:flex; flex-direction:column; gap:10px; flex:1; }
  .plan li{ font-size:0.9rem; display:flex; gap:9px; color:var(--ink-soft); }
  .plan li::before{ content:"✓"; color:var(--accent); font-weight:700; flex:none; }

  /* ---------- guarantee ---------- */
  .guarantee{
    display:grid; gap:32px; align-items:center;
    grid-template-columns:1fr;
  }
  @media (min-width:840px){ .guarantee{ grid-template-columns:auto 1fr; } }
  .guarantee-mark{
    width:84px; height:84px; border-radius:50%;
    background:var(--accent-soft); color:var(--accent-ink);
    display:flex; align-items:center; justify-content:center; flex:none;
  }

  /* ---------- faq ---------- */
  .faqlist{ display:flex; flex-direction:column; gap:0; margin-top:32px; border-top:1px solid var(--line); }
  details{ border-bottom:1px solid var(--line); padding-block:18px; }
  summary{
    cursor:pointer; list-style:none; display:flex; justify-content:space-between; align-items:center; gap:16px;
    font-family:"Bricolage Grotesque", sans-serif; font-weight:600; font-size:1.02rem;
  }
  summary::-webkit-details-marker{ display:none; }
  summary .plus{ flex:none; font-family:"IBM Plex Mono",monospace; color:var(--accent); font-size:1.2rem; transition:transform .18s ease; }
  details[open] summary .plus{ transform:rotate(45deg); }
  details p{ color:var(--ink-soft); margin-top:12px; max-width:68ch; font-size:0.94rem; }

  /* ---------- contact ---------- */
  .contact-grid{
    display:grid; gap:40px;
    grid-template-columns:1fr;
  }
  @media (min-width:900px){ .contact-grid{ grid-template-columns:0.9fr 1.1fr; } }
  .whatsapp-card{
    background:var(--surface-2); border:1px solid var(--line); border-radius:12px; padding:28px;
    display:flex; flex-direction:column; gap:16px;
  }
  .field{ display:flex; flex-direction:column; gap:6px; }
  .field label{ font-size:0.82rem; font-weight:600; color:var(--ink-soft); }
  .field input, .field textarea, .field select{
    font-family:"Archivo", sans-serif; font-size:0.95rem;
    background:var(--paper); border:1px solid var(--line); border-radius:8px;
    padding:11px 13px; color:var(--ink);
  }
  .field textarea{ resize:vertical; min-height:96px; }
  form{ display:flex; flex-direction:column; gap:16px; }
  .form-row{ display:grid; gap:16px; grid-template-columns:1fr; }
  @media (min-width:600px){ .form-row{ grid-template-columns:1fr 1fr; } }
  .services-check{ display:flex; flex-wrap:wrap; gap:10px; }
  .chip{
    font-size:0.84rem; border:1px solid var(--line); border-radius:20px; padding:8px 14px;
    cursor:pointer; user-select:none; color:var(--ink-soft); transition: all .15s ease;
  }
  .chip input{ display:none; }
  .chip:has(input:checked){ background:var(--accent); border-color:var(--accent); color:#F8F9FF; }
  #formok{ display:none; background:var(--accent-soft); color:var(--accent-ink); border-radius:10px; padding:18px 20px; font-size:0.94rem; }
  #formok.show{ display:block; }
  #formerr.show{ display:block !important; }
  .btn[disabled]{ opacity:.6; cursor:default; }

  footer{ border-top:1px solid var(--line); padding-block:36px; }
  .footrow{ display:flex; flex-wrap:wrap; gap:16px; align-items:center; justify-content:space-between; }
  .footrow .mono{ font-size:0.82rem; color:var(--ink-soft); }

  .wa-float{
    position:fixed; right:20px; bottom:20px; z-index:60;
    width:56px; height:56px; border-radius:50%;
    background:#25D366;
    display:flex; align-items:center; justify-content:center;
    box-shadow: 0 10px 26px -8px rgba(0,0,0,.4);
    transition: transform .15s ease, box-shadow .15s ease;
  }
  .wa-float:hover{ transform:translateY(-2px) scale(1.04); box-shadow: 0 14px 30px -8px rgba(0,0,0,.45); }
  @media (max-width:640px){ .wa-float{ width:52px; height:52px; right:16px; bottom:16px; } }